FACT:The Internet economy generated an estimated $830 billion in revenues in 2000, a 58% increase over 1999 and a 156% increase over 1998. The adult industry accounted for over 13% of this revenue making it the Number One purchased product/service on the internet.

FACT: Worldwide, there are an estimated 730 million people on-line. By 2010 this figure is expected to reach 940 million. (Source: Global Reach) In the UK, it's estimated that over 80% of Britons are now using the Internet regularly.

FICTION: It's not unusual for Adult website owners to earn £5,000 to £8,000 per month giving them the ability to retire before the age of 40.

FACT: Less than 1/10th of 1% of Adult website owners are earning in excess of £20,000 a month - these people invest heavily in both time and money. To achieve this type of income they market via hundreds of webring links, through scores of 'mirror' and multiple websites and receive in excess of 100,000 hits a day.

FICTION: You can buy an Adult website, sit back in your armchair and expect to earn loads of money without lifting a finger.

FACT: The average Adult website owner with our One Star website carrying a modest amount of content and linked to multiple affiliates, who is willing to invest between 5 to 10 hours a week in marketing activities, and is willing to learn how to simply update their websites from time to time could reasonably expect to earn between £200 to £300 per month.

FACT: For every 200 to 300 hits expect a sign-up worth anywhere from £15 to £45 per day, 7 days a week, 365 days a year.

FICTION: You can totally rely on Search engines to create all the business you'll ever need from a website - and you'll start to earn money within days of launching your website.

FACT: Creating a good marketing plan and advertising your Adult website in local, regional and national publications will create a profitable business.

FACT: One can expect to earn additional monies from recurring affiliate programs that will increase the website owners income steadily over a long period of time.